{"id":996400,"date":"2024-08-01T06:35:06","date_gmt":"2024-08-01T06:35:06","guid":{"rendered":"https:\/\/new.segi.edu.my\/?page_id=996400"},"modified":"2026-05-13T15:26:59","modified_gmt":"2026-05-13T07:26:59","slug":"diploma-in-marketing-swk","status":"publish","type":"page","link":"https:\/\/www.segi.edu.my\/zh\/diploma-in-marketing-swk\/","title":{"rendered":"\u5e02\u573a\u8425\u9500\u6587\u51ed"},"content":{"rendered":"\t\t
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Programme ID : (R4\/0415\/4\/0026)(10\/30)(A6383)
Campus: SEGi College Sarawak
Level of Study: Diploma<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Programme Overview<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Get the knowledge, skills, techniques and ethics that are prerequisites for implementing effective and efficient strategies in the business of marketing products and services.<\/p>

Learn how to analyse market trends, define target markets, create marketing strategies and unlock business opportunities in a variety of marketing fields.<\/p>

About realme<\/strong><\/p>

realme is an emerging smartphone brand that specialises in providing high-quality smartphones for the youth. It was officially established in May 2018 by its founder Sky Li, together with Madhav Sheth and a young team with rich experience in the smartphone industry across the globe. realme focuses on user needs and presents products with strong performance and trendy design in the broad context of e-commerce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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<\/i>\u00a0SPM \/ O-Level or equivalent with 3 credits
<\/i>\u00a0UEC with 3 credits
<\/i>\u00a0Related SKM Level 3
<\/i>\u00a0Related Certificate or equivalent
<\/i>\u00a0MQA-APEL T4<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t

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Year 1<\/strong><\/p>

<\/i>\u00a0Digital Business
<\/i>\u00a0Principles of Economics
<\/i>\u00a0Financial Accounting 1
<\/i>\u00a0Data Analysis
<\/i>\u00a0Principles of Management
<\/i>\u00a0Introduction to Finance and Technology
<\/i>\u00a0Introduction to Marketing
<\/i>\u00a0Operations Management<\/p>

Year 2<\/strong><\/p>

<\/i>\u00a0Digital Marketing
<\/i>\u00a0Organisational Behaviour
<\/i>\u00a0Business Ethics
<\/i>\u00a0E-Commerce
<\/i>\u00a0Marketing Management
<\/i>\u00a0Consumer Behaviour
<\/i>\u00a0Service Marketing
<\/i>\u00a0Product Innovation and Management
<\/i>\u00a0Social Media Marketing<\/p>

Year 3<\/strong><\/p>

<\/i>\u00a0International Business
<\/i>\u00a0Marketing Research
<\/i>\u00a0Human Resource Management<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t

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<\/i> PTPTN
<\/i> EPF
<\/i> HRDC
<\/i> SEGi Monthly Installment
<\/i> Low Initial Payment
<\/i>\u00a0EduFlex<\/a>\u2013 Designed for adult learners, enjoy education loans with interest as low as 4%!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t

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Discover marketing concepts in the wider business and social context relevant to the industry acquire skills and attributes for roles within several areas such as: Marketing, Management, Public Relations, Advertising and Sales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t

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<\/i>\u00a0Download MQA Certificate<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t

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