AWARDING INSTITUTION


University of Southern Queensland, Australia


DURATION


3 years



INTAKE
DATES


February / July / November



CAMPUS


SEGi College Subang Jaya


DESCRIPTION

This Degree will explore the way we communicate and the effect the media has on our world. It combines the study of communication theory with the development of communications skills. You will analyse the areas of language, film, television and culture, while learning about interpersonal, group and mass communication and communication in multicultural societies.

Learn from lecturers with decades of experience in mass communication fields and networks of contacts in the media and public relations.

CAREER
OPPORTUNITIES
  • Corporate Communication
  • Fundraising
  • Crisis Management
  • Community engagement and liaison / Event organisation
ENTRY
REQUIREMENTS
  • STPM / A-Level with at least a Pass for 2 subjects or equivalent with min. CGPA 2.00; OR
  • UEC with at least grade B in 5 subjects; OR
  • Foundation in Arts / Communication / Commerce; OR
  • Pass in Australian Capital Territory (Year 12)/South Australia Certificate of Education (SACE)/Victorian Certificate of Education (VCE)/Western Australia Certificate of Education (WACE)/South Australia Matriculation (SAM)/Tertiary Entrance Education (TEE); OR
  • Diploma in Mass Communication or any related field; OR
  • Any other equivalent qualification recognised by the Malaysian
  • Government; AND
  • Minimum IELTS Band 6.0
PROGRAMMES MODULES

Year 1 Year 2 Year 3
Semester 1
  • CMS1000 Communication and Scholarship
  • PRL1002 Principles and Practice of Public Relations
  • JRN1000 Journalism Practice
  • MEA1000 Elements of Multimedia
Semester 1
  • JRN2003 Feature Writing
  • PRL2002 Community Consultation and Development
  • PRL2003 Writing for Public Relations
  • MEA1002 Creative Editing
Semester 1
  • PRL3001 Public Relations Campaign Development
  • PRL3012 Public Relations Research Methods
  • JRN2002 Radio Journalism
  • MEA1003 Audio Production
Semester 2
  • PRL1003 Reputation Management
  • JRN2010 News Literacy
  • CMS1012 Introduction to Media Studies
  • JRN2000 News Reporting
Semester 2
  • PRL2001 Issues and Crisis Management
  • PRL2004 Issues in Organisational Communication
  • JRN2001 Publication Layout and Design
  • PRL3003 Public Sector Communication
Semester 2
  • PRL3002 Public Relations Project
  • JRN2006 Media Law and Ethics
  • JRN3001 Online Journalism
  • JRN3002 Broadcast Newsroom

PROGRAMME ENQUIRY

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