Please refer directly to the respective SEGi campus
SEGi University Kota Damansara
SEGi College Kota Damansara SEGi College Subang Jaya
SEGi College Kuala Lumpur SEGi College Penang
SEGi College Sarawak
Get the knowledge, skills, techniques and ethics that are pre-requisites for implementing effective and efficient strategies in the business of marketing products and services.
Learn how to analyse market trends, define target markets, create marketing strategies and unlock business opportunities in a variety of marketing fields.
This Diploma will give you the skills gained through work experience as an entry into the programme. Instead of the common 3 years duration, the working adults may complete the Diploma programme in just 1½ years at SEGi.
Discover marketing concepts in the wider business and social context relevant to the industry and acquire skills and attributes for roles within several areas such as:
- Public Relations
|Marketing & Management||Business Environment||Language & communication Skills||Management & Ethics|
|Public Relations||Economics||Quantitative Studies||Advertising & Promotions|
|Finance||Information Technology||Compulsory Studies||Research Techniques|