AWARDING INSTITUTION


SEGi University
University of St Mark & St John, UK


DURATION


3 years



INTAKE
DATES


January / May / September



CAMPUS


SEGi College SarawakSEGi University Kota Damansara


DESCRIPTION

Mass Communication is the discipline that focuses on the various means used to relay information through mass media to large segments of the population at one time. The most common media to relay such information would be newspaper, magazine, radio, television and film, as these are used to disseminate news and advertising to a large audience.

This programme prepares you with the skills, techniques as well as theoretical knowledge to strategically craft solutions for business challenges. You will be exposed to hands-on training with state-of-the-art industry relevant equipment and software to train in both the creative and managerial aspects of the advertising industry.

CAREER
OPPORTUNITIES
  • Broadcast journalist
  • Journalist
  • Corporate communication executive
  • Public relations executive
  • Advertising executive
  • Programme producer
  • Content creator
  • Editors
  • Copywriter
  • Creative director
  • Media planner
  • Television presenter
  • Radio presenter
ENTRY
REQUIREMENTS
  • STPM with 2 principal passes; or
  • A-Levels; or
  • pass in relevant Foundation / Pre-University programme or other equivalent qualifications)

UNIVERSITY CAMPUS


SEGi College SarawakSEGi University Kota Damansara


PROGRAMME ENQUIRY

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