Master of Business Administration (General Management), (Dual Degree) SEGi & UOS
Awarding Institution
SEGi University, University of Sunderland, UK
2 years
Intake Dates
January / May / September
SEGi University Kota Damansara

The Master of Business Administration (General Management) programme seeks to help you in understanding core business and management disciplines with emphasise in management skills and developing new ideas in areas of analysis, problem solving, decision-making, effective communication and leadership. 

The core elements of the programme - including the management of human resources, management of the immediate business environment, management of change and the management of general resources - are delivered in focused modules and the project dissertation to encourage depth of understanding and to facilitate interactive teaching and learning. 

Our modules originate from a wide range of business and management disciplines including economics, marketing, information systems, statistics, human resource management and law.

Career Opportunities

As graduates, you are highly in demand to perform in a senior of managerial roles. Organisations are always looking for professionals with strong managerial skills and abilities as it determines the success of their business. 

Due to the variety of modules of the programme, you will have the opportunity to pursue general management positions across a wide range of sectors. Generally, you get to enjoy strong demands from industry for your skills and knowledge as well as compensation to match.

Entry Requirements

Applicants must have completed a relevant Bachelor degree and have obtained an IELTS score of 6.0. Students who have completed studies at Masters' level may also be eligible to apply for exemptions. All applications will be individually assessed.

Programmes Modules
Year 1 Year 2

Semester 1

  • Managing in the International Economy
  • Marketing Management
  • Accounting for Managers

Semester 1

  • Economics for Managers
  • Strategic Management
  • Research Methodology
Semester 2
  • Finance for Managers
  • Organisational Behaviour
  • International Business Law
  • Corporate Social Responsibility


Semester 2
  • Masters Project
Semester 3
  • Operations & Quality Management
  • Project Management - Framework & Sustainability
  • Compensation and Benefit Management



Programme Enquiry