Homestays have become increasingly attractive to travellers due to their unique ability to align with diverse destination attractiveness factors and cater to various travel motivations. This trend is driven by several factors that contribute to the appeal of homestays in the travel industry.
Firstly, there is a palpable shift in consumer preferences towards immersive and culturally enriching experiences. Homestays offer a unique opportunity for travellers to connect with local communities, gain insights into their traditions, and experience daily life in a destination. This cultural immersion aspect aligns with the evolving expectations of modern travellers who seek more than just a conventional hotel stay.
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