Bachelor of Science in Communication Arts (Psychology Minor)
Awarding Institution
Collaboration with
Troy University
Duration
4 years
Intake Dates
Refer to SEGi campus
Campus
SEGi College Kuala Lumpur
SEGi College Subang Jaya
SEGi College Sarawak
Description

The program offers students the opportunity to delve into topics such as public relations, organizational communication and media. Theories of visual, oral and written communication are studied. Students might discover methods of incorporating visual, written and oral communication to produce effective marketing campaigns, political platforms or community relations events. They could become skillful negotiators, learn to resolve disputes and manage diversity issues. Students will learn theories of interpersonal, multicultural and organisational communication.

Career Opportunities

Our graduates will use their skills in communication and their understanding of human behavior to embark on career in organizational communication, public speaking, advertising, journalism, sales, marketing and other careers that influence our society everyday.

Entry Requirements
  • SPM with 5 credits in any subjects including English;
  • UEC with Grade B in 5 subjects including English;
  • or other equivalent qualifications approved by MOHE
Programmes Modules

There might be slight variations in course offerings across centres.

Year 1 Year 2
  • Visual Arts
  • Public Speaking/Fundamentals of Speech
  • Introduction to Communication
  • Tamadun Islam & Tamadun Asia Tenggara/World History from 1500
  • University Orientation
  • Composition and Modern English I
  • Composition and Modern English II
  • General Chemistry
  • General Chemistry with lab
  • Ethnic Relations (Local)/ Malaysia Studies (International)
  • Pre-Calculus Algebra
  • World Literature before 1660
  • World Literature after 1660
  • Principles of Biology
  • Principles of Biology with lab
  • Introduction to Public Relations
  • Voice & Diction
  • General Psychology
  • Developmental Psychology
  • Curriculum Management
  • Social Psychology
  • Health Promotion
Year 3 Year 4
  • Interpersonal Communication
  • Conflict Management
  • Forensic Psychology
  • Psychology of Learning
  • Group Discussion & Leadership
  • Advanced Technologies in Journalism
  • International/Intercultural Communication
  • Interviewing & Information
  • Special Topic in Journalism
  • Organisational Communication
  • Bahasa Melayu Komunikasi II (for International students only)
  • Communication Research
  • Propaganda & Persuasion
  • Business & Industrial Psychology
  • Theories of Personality
  • Rhetorical & Communication Theory
  • Media Law
  • Guided Independent Research
  • Organisational Communication
  • Communication Seminar
  • Internship

Programme Enquiry

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