Diploma in Marketing

Marketing is not just about the promotion of products and services.  Today, marketing permeates through all the organizational departments.  The Diploma in Marketing aims to instill a strong understanding of the relationship between organization and the consumer, express through the marketing mix.  The International marketing component ensures that your knowledge and skills are relevant anywhere in the world.

Leading companies throughout the world seek out qualified marketers to bring them a sharper competitive edge and greater efficiency.

As a holder of the Diploma in Marketing, you will be highly employable in a range of industries and in a wide choice of areas, including market research, strategic planning, marketing management, publicity, advertising, public relations, customer service, sales management and promotions.

The Diploma in Marketing is approved by the National Accreditation Board of Malaysia and the Ministry of Higher Education Malaysia.

The Diploma in Marketing provides the pathway for students to gain the Bachelor of Business degree with major in Marketing awarded by the University of Southern Queensland , Australia. Graduate can also pursue qualification and membership from professional bodies, such as the Chartered Institution of Marketing, U.K. or the Australian Marketing Institute.